Boomtown Brewery calls the Arts District of Downtown Los Angeles. It’s a place they’re very proud to call home, and they’ve made it a point to work with local artists.
One of the ways that they work with artists is to offer them some canvas space on their can designs; “Artist Series” releases. I was humbled to be invited to do a design for their next batch I was excited to work the Boomtown guys again.
Part of Boomtown’s branding is their irreverent love affair with Los Angeles; naming their beers “Limelight”, “Ingenue”, “Personal Assistant” and “Nose Job”. I wanted to keep things “LA” and pay homage to one of the great artists of LA, Charles Bukowski. The design features tons of easter eggs from his writings and life. Tons to look at with this visual feast.